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WordPress Training Advanced Workshop

One-on-One Online Training Course

The Advanced WordPress Workshop course will benefit anyone who is an HTML developer, a blogger, a professional or someone who knows a little about WordPress. Through this workshop one could begin improving and expanding on their designing capabilities of their site. Learning how WordPress could be used as a social media engine or powerful marketing tool or as an e-commerce solution.  We could aim to cover as many topics and recommendations regarding how you could greatly improve your WordPress design and functionality, security, performance and SEO.

Course Modules

Planning your WordPress Website

  • Identifying Business Needs
  • Identifying Business Pain Areas
  • Identifying Areas for Improvement
  • Defining Business Requirements

WordPress Website Design

  • Setting-up your Websites Theme
  • Content Structure
  • Required Pages and Content
  • Navigation Structure

Website Business Functions & Models

  • Identifying required Plugins based on business needs
  • 5 Pillars of Online Business Success
    • Branding
    • Sales Channels
    • Online Marketing
    • Operational Efficiency
    • Customer Experience
  • Study of the following Business Models. At the end of the course you will be able to create business websites for the following Businesses:
    • Product Businesses
    • Service Businesses
    • Rental Businesses
    • Teaching Businesses

Setting-up WordPress Website

  • Choosing a Domain for the Business
  • Identifying your Hosting Provider
  • Getting a Hosting account
  • Basic introduction to Cpanel
  • Setting-up WordPress using Softaculous
  • Setting-up emails@yourdomain.com

Setting-up Online Sales & Delivery

  • Product Management (e-Commerce)
  • Service Management (e-Services)
  • Learning Management System (e-learning)
  • Rental Management System (e-Rental)
  • Prices & Promotions
  • Payment Gateway Integration – CCAvenue, Paytm, PayUMoney, Paypal
  • Shopping Cart
  • Logistics integration

Setting-up Online Marketing

  • Social Media – Users can share your website on Facebook, Twitter, Linkedin, etc Networks.
  • Search Engine Optimization – Modify your site to list in top search results
  • Email and SMS Marketing – Setting-up Lead Generation with beautiful email & sms based lead boxes to collect visitor email and phone numbers
  • Blogs – Send out regular posts and messages to your target audience
  • Online Booking Calendar – Setup online booking calendar to generate leads
  • Whatsapp Chat – Generate Leads from your Website with Whatsapp

Ready to get started?

Get in touch, or Enroll now

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